Valve’s platform doesn’t rely on artificial intelligence, and these days that’s no longer the norm – unfortunately…

It’s easy to take those cute little drawings and animations promoting Steam’s various themed sales for granted. In an age when it’s already difficult enough for digital stores to consistently disclose their use of AI, it’s nice to see something clearly hand-drawn – even if it does tempt us to spend a small portion of our paycheck. If you follow Steam on Twitter, you’ll know who to thank. Valve’s digital platform tweeted that the lovely graphics for the promotion were created by @thetiffopotamus, while the animations were made by @thanhuki, and asked the audience to check out their work among the Points Shop items, as well as the stickers in the Discovery Queue.

The lovely art for this sale was created by @thetiffopotamus, with animations by @thanhuki! Check out their work with Points Shop items, and by going through your Discovery Queue for stickers🌼

— Steam (@Steam) March 19, 2026

Although it appears that one of the artists, Tiffany Diep, has joined the move to Bluesky (where she is more active), it’s good to see the storied store acknowledge the artists who brought this year’s seasonal sale graphics to life. Diep’s LinkedIn profile reveals that she is responsible for all of Steam’s 2026 seasonal sale banners and Points Shop promotional items, so if you like this year’s cute dragon banner, it might be worth saving up some Points Shop money. Social media has seen enthusiastic reactions to both the graphics and the recognition given to the Steam artists. People thanked Gabe Newell’s company for hiring real artists instead of producing shoddy work (slop).

Dave Oshry, CEO of New Blood, tweeted about the reactions to Steam hiring real artists, saying that he loves the fact that this is now big news even though Steam has always hired various artists for its promotional graphics, which just goes to show how much AI-generated junk is floating around the internet…

Source: PCGamer, LinkedIn