Nvidia has announced in its newsletter that the free-playing public will also get an unsolicited bonus.

According to the company’s announcement, players who do not pay for the Nvidia service will receive up to two minutes of “video sponsorship messages”, i.e. advertisements before each round. Since this means a maximum of one hour, they will get two minutes of advertising per hour, and this change will start within days, as Nvidia will introduce the ads on March 5, hoping to reduce waiting times. (Impatient viewers will log off when they see the ads?)

The main reason for the introduction of advertising is that it allows Nvidia to continue to support the free service, i.e. to make money from the non-paying public, but also to keep the balance of the service positive as they have more players after adding many AAA games in the last nine months thanks to the deal with Microsoft. These include Halo Infinite, Gears 5, Gears Tactics, Deathloop, the Dishonored series, Grounded, Pentiment, the entire Age of Empires franchise, Starfield, Forza Motorsport (8), Forza Horizon 4 and 5, Ghostwire: Tokyo, Minecraft Dungeons, and State of Decay 2, as well as Activision Blizzard titles (Call of Duty, Diablo IV, Overwatch 2).

GeForce Now Priority and Ultimate subscribers do NOT have to worry about ads. Priority is $10/€11 per month or $50/€55 for half a year. You can stream up to 1080p/60 FPS with ray tracing (RTX), up to six hours of continuous streaming. Ultimate is $20/€22 per month or $100/€110 for six months and gives you exclusive access to servers with RTX 4080, up to 4K/120 FPS RTX streaming for eight hours of simultaneous playback. European prices were raised by Nvidia in October.

It was expected that the company would resort to this. When will we see something similar from Microsoft?

Source: WCCFTech