TECH NEWS – Hungarians are not as optimistic as Germans, but respondents agree that artificial intelligence will be the most dominant technology of the next decade. In Hungary, 53% of respondents believe this, compared to 72% in Germany and 67% globally. The biannual Bosch Tech Compass survey included Hungarian respondents for the first time in the fall of 2024. The representative survey, conducted with over a thousand participants, revealed that Hungarians tend to be more skeptical about technology.

Only 56% of Hungarians reported that they enjoy engaging with technology and want to understand how it works, whereas the global average is 65%. Additionally, 26% of Hungarian respondents feel that the pace of technological change is too rapid, making it difficult for them to adapt and keep up with the latest advancements.

“The development of technology, especially the rise of artificial intelligence, has accelerated incredibly over the past few years. As a responsible innovation-driven company and one of the largest employers in Hungary, we felt it was important to bring this survey to the country. We play a significant role in technological progress, and our fundamental goal is to help people understand technology, including artificial intelligence, and prepare them for the fast-changing world,” said Teodóra Bodó, Head of Communications and Government Relations at Bosch Group for Hungary and the Adriatic region.

When it comes to individual technologies, artificial intelligence, 3D printing, and 5G are the most well-known among Hungarians. Just like in other countries, respondents in Hungary consider AI more important than any other technology. In both Germany and Hungary, industrial robots rank second, with 35% mentioning them—far above the global average of 17%. 5G technology was highlighted by 32% of respondents worldwide and in Hungary, making it the third most important technology. Hungarians expect artificial intelligence, industrial robots, and biotechnology to have the most positive impact on society. However, they also anticipate potential negative effects from AI, humanoid robots, and virtual/augmented reality.

60% of Hungarians believe that technological change brings opportunities, while only 16% see it as a cause for concern. This aligns with global trends. Additionally, both globally and in Hungary, people trust that technology will simplify work, make life easier, and enhance productivity. However, their main concerns include monopolies (52%), cyberattacks (50%), and unemployment caused by technological advancements (48%). Meanwhile, 59% of respondents worldwide consider data security to be a major challenge for the future.

“This research reveals the broader socio-economic aspects of Hungarians’ relationship with technology and artificial intelligence. The results point to interesting correlations—for example, there is a strong ambivalence towards AI. While Hungarians expect the most significant positive impact from it, they also fear its potential consequences. At the same time, since a quarter of respondents admitted struggling to keep up with technological advancements, this reassures us that we are on the right track. There is a need to support people in safely adopting the latest technological developments. For instance, since 2017, we have been sharing independent professional content on our IoT blog, and since 2021, we have been running a podcast channel exploring how technology and digitalization shape our lives,” emphasized Teodóra Bodó.

About the Study

The Bosch Tech Compass survey was conducted by Gesellschaft für Innovative Marktforschung mbH (GIM) in the fall of 2024, involving more than 11,000 adults across seven countries. The survey included 1,000 participants each from the United Kingdom, France, and Germany, while 2,000 respondents each participated from the United States, Brazil, India, and China. A representative survey was also conducted in Hungary at the request of the Bosch Group, with more than 1,000 participants aged 18-69. Bosch was not named as the commissioner of the survey at any point.

Source: Bosch