Thanks to Pokémon Go, Nintendo‘s stocks have sold well in the past few days. But that’s not all – let us name a few of the big N’s rivals, who are „hotter”: Electronic Arts, Activision Blizzard, Take-Two Interactive, and NVidia. All of these companies had surged to record highs this week, and even struggling GoPro saw a lift in its shares!

According to CNN , GoPro’s success is thanks to its augmented reality (AR) camera, and Pokémon Go uses similar technology.

The market for mobile games, as well as AR/virtual reality (VR) games, are being slowly bought out by the bigger companies. Activision purchased King Digital, the makers of Candy Crush Saga; Microsoft bought out Minecraft-maker Mojang (plus they are also in the AR/VR game with HoloLens), and Facebook acquired Oculus two years ago.

Electronic Arts‘, Activision Blizzard‘s, and Take-Two‘s financial success is due to PC, and console games, though, although with the exception of Take-Two, everyone else is slowly making steps towards the AR/VR games, too. Investors believe that the publishers’ sales and earnings will grow in the next few years, as all three console manufacturers are working on a stronger console (although we have yet to see how much third-party support will the NX get).

Nintendo has revitalized the market, even though they cannot reach the heights of success of the Wii with the Pokémon-collecting mobile game.