Nintendo Switch: A Price Cut? A New Model? The President Responds!

Shuntaro Furukawa, the president of Nintendo, answered whether the Nintendo Switch would get a new version, or maybe a price cut that might be necessary as the console is almost two years old.

Furukawa was interviewed by The Sankei News, and it was translated by Nintendo Everything (). The boss of Nintendo also said whether the company could hit the 20 million Switch sales in the current fiscal year (which started last April and will end at the end of March this year): „It is an extremely ambitious, but worthwhile achievement. So, we will maintain this goal. Nintendo Switch is our primary sales objective, and we are not considering a successor or a price cut at this time.”

The new model (or a new Nintendo platform) shouldn’t be ignored, though. Daniel Ahmad, an analyst, wrote on both ResetEra () and Twitter that just in the United States (!), by the end of 2018, over 10.5 million Switch units were sold, and with the console’s performance, the Switch had more unit sales and dollar revenue than the previous recorder, the PlayStation 4 (which achieved the record in 2015). He also added that if we align the launches of the three platforms together (in other words: put them side by side with no time on market differences), the Nintendo Switch has a 22% bigger install base than the PlayStation 4 and 34% higher than the Xbox One!

So the Switch, which easily raked in 55% of the market share in December due to the highly-anticipated exclusive Super Smash Bros. Ultimate, is flying, but the president of Nintendo (aside from the sales expectations) isn’t that optimistic, especially if we consider his previous comment about them potentially not making a new home console. Weird.

Source: WCCFTech,

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