New NASCAR game will be out on PS4, XBOX ONE, PC IN 2016

New “NASCAR Interactive Entertainment publisher” DMi, Inc. has revealed the status and future of the NASCAR video game series, which it will now oversee exclusively, in an open-letter to NASCAR video game fans. UK-based Eutechnyx had previously been NASCAR’s licensee for video games since 2010, when it took over from EA.

“As of January 1, 2015, DMi became NASCAR’s exclusive licensee for video games and digital entertainment,” wrote DMi president Ed Martin. “It is a deal that had been in the works for several months. But it was something that could not be disclosed until everything was finalized. And by “everything”, I mean a very long and complex set of negotiations and agreements. Just to give you some context, a contemporary NASCAR video game has over 1,000 licensed and approved properties in it. That’s a lot of stakeholders and people to get organized!”


Martin, who began his career in the early ’90s at original NASCAR game developer Papyrus before going on to work on a host of NASCAR games with EA and Eutechnyx, explained certain NASCAR-related assets (such as tracks and cars) were acquired from Eutechnyx as part of the deal and will provide a “starting place as we create our new games.”

 “We are already hard at work on several new games including an all-new NASCAR racing sim created by DMi for PlayStation 4, Xbox One and PC that we expect to release in 2016,” continued Martin.


Martin also explained that DMi has also acquired some existing NASCAR games, including NASCAR Manager, which it plans to re-release soon. He also clarified that Eutechnyx was working on a 2015 update to NASCAR ’14 which will be released in the coming months for PS3, Xbox 360, and PC but it will not be a DMi game.

DMi is based in Charlotte, North Carolina, which Martin described as “right in the heart of NASCAR-country.”

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