TECH NEWS – The now traditional Xiaomi Fan Festival (XFF) will start again this year – announced Xiaomi. The event is held every year on April 6, the anniversary of the company’s founding. The company uses the opportunity to thank its fans for the support it receives from them worldwide with exclusive promotions and other events. Celebrating the 14th anniversary of the company’s founding, this year’s festival is based on the motto “Iconic Moments”, encouraging fans to recall the moments they spent together and imagine what awaits them in the future.

 

The special feature of this year’s Xiaomi Fan Festival is the Redmi Note 13 Pro+ Xiaomi Fan Festival Special Edition, but already well-known and popular devices, accessories and other smart devices will also be available at an extra discount at leading electronic product chains, online retailers and partners such as Redmi Note 13, Redmi A2, Redmi 12, Redmi Note 12, Xiaomi Smart Air Fryer 6.5L, Xiaomi Band 7 NFC, Xiaomi Smart Band 8 Pro, Xiaomi Electric Scooter 4 Lite, Mi Smart Electric Folding Bike , the Xiaomi Trueclean W10 Ultra Wet Dry Vacuum and the Xiaomi Trueclean W10 Pro Wet Dry Vacuum. As can be seen from the offer, the offers do not only cover the dominant mobile devices in their respective categories, but an entire ecosystem of smart devices covering most areas of life, be it work, entertainment, sports, transport, cleaning or even cooking.

 

 

A special device for a special occasion

Xiaomi reserved the presentation of the Redmi Note 13 Pro+ 5G Xiaomi Fan Festival Special Edition for this year’s XFF, which will be the latest part of the Redmi Note 13 series. This exclusive device is distinguished from other members of the series by its Mystic Silver back panel decorated with the Xiaomi Fan Festival logo. The back panel produced by a sophisticated process was created with a glass-covered silver foil. The meticulously developed logo on the device is made with nanolithography technology. As a result, the light is refracted on the surface, while the logo comes to life through a fascinating play of light and shadow.

The Xiaomi Fan Festival Special Edition – which received a background image matching the metallic back of the device – came in an exclusive box with a silver embossing and logo, which also contained several Xiaomi Fan Festival themed stickers, with which users can create their own unique logo design. This collection not only bows to Xiaomi’s technological prowess, but also gives fans the opportunity to connect with their favorite brand in a very tangible way. This is how the special edition device makes this year’s Xiaomi Fan Festival truly memorable.

 

Exclusive visit at Xiaomi

 

On the occasion of this year’s Xiaomi Fan Festival, Xiaomi is not only releasing a new product, but for the first time it is allowing a small group of fans to participate in a unique event. Core fans can visit the Xiaomi Global Campus on April 12, where they will have the opportunity to tour the Xiaomi Labs and get a closer look at some of the company’s innovative products.

 

History of Xiaomi Fan Festival

 

The first Xiaomi Fan Festival was held in 2012 on the second anniversary of the founding of Xiaomi. Since then, the event has become a tradition that is held every year to show Xiaomi’s appreciation for its fans.

The XFF began in China, in 2015 it was already held in India and Indonesia, and finally in 2018 it reached the European markets. Today, Xiaomi Fan festivals are held in more than 40 countries and regions around the world.

Source: Xiaomi press release