TECH NEWS – According to information from the New York Times, Facebook and Instagram may soon add a paid, ad-free version in the EU. Subscription will be optional and free versions will remain. Meta is planning this change in line with European data protection regulations.

Recently, three separate informants confirmed to The New York Times that Meta envisions a new subscription option for users living in the European Union. The essence of the subscription is that users can finally get rid of the constant advertising tsunami of Facebook and Instagram.

The idea is based on the fact that Meta wants to comply with EU data protection standards, which have already caused a lot of headaches for the Internet giant. The price of the subscription is not yet known, but according to the information, the free versions will not be deleted, so the subscription will be just an additional option for users. It is interesting that the changes are planned to be introduced only in the EU.

Recently, due to the GDPR and other data protection measures, it has become more and more difficult to maintain advertising-based business models in the EU. In this environment, it seems a logical step for Meta to look for new ways and open to the subscription model. According to previously published rumors, Meta might completely withdraw from the EU market, but these rumors were quickly refuted. However, the introduction of a paid version can be a realistic and less drastic alternative.

Source: The New York Times