Phil Spencer: Sony And Nintendo Won’t Be Our Rivals!

Phil Spencer the head of Xbox says that Microsoft will have to fight with two other companies in the long term…

In a statement, Phil Spencer named the two new rivals for the Redmond-based company. Protocol’s article is about how big tech companies are investing in gaming. (Facebook is one of them: they acquired Oculus, so they have a foothold in the virtual reality industry!)

„When you talk about Nintendo and Sony, we have a ton of respect for them, but we see Amazon and Google as the main competitors going forward. That’s not to disrespect Nintendo and Sony, but the traditional gaming companies are somewhat out of position. I guess they could try to re-create Azure, but we’ve invested tens of billions of dollars in the cloud over the years. I don’t want to be in a fight over format wars with those guys while Amazon and Google are focusing on how to get gaming to 7 billion people around the world. Ultimately, that’s the goal,” Spencer wrote.

Format wars? Yes. (Games on cartridge or games on Blu-ray discs? Physical or digital games? Locally run games or cloud-based gaming?) Spencer meant cloud capabilities. Both Amazon and Google head this direction (Google Stadia), and they all utilise cloud-based infrastructure (Amazon Web Services, Microsoft Azure, Google Cloud). No wonder Sony teamed up with Microsoft to work on future streaming technologies (and Sony can thus gain access to the Azure servers). When will Nintendo start considering the cloud?

So Microsoft is openly considering the cloud as the future of gaming. The Xbox Series X will also have xCloud integration when it launches this Holiday season. Still, he effectively underestimated Sony and Nintendo, and both of them have been in the console industry for more time than Microsoft!

Source: WCCFTech

Please support our page theGeek.games on Patreon, so we can continue to write you the latest gaming, movie and tech news and reviews as an independent magazine.
Become a Patron!

Spread the love
Avatar photo
Anikó, our news editor and communication manager, is more interested in the business side of the gaming industry. She worked at banks, and she has a vast knowledge of business life. Still, she likes puzzle and story-oriented games, like Sherlock Holmes: Crimes & Punishments, which is her favourite title. She also played The Sims 3, but after accidentally killing a whole sim family, swore not to play it again. (For our office address, email and phone number check out our IMPRESSUM)

No comments

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

theGeek TV