The two companies show two different trends when comparing the time-aligned sales of two or two consoles from Sony and Microsoft.
According to a report by Circana, formerly known as the NPD Group, following a surge in PlayStation 5 sales in the US in July 2022, Sony’s product has become the market leader, and the firm believes that the PS5 will certainly be able to maintain this position until 2025. The analysts see PlayStation 5 sales as already 5% ahead of the PlayStation 4 time-aligned sales (comparing the same window from the launch to the present day), despite an initial stock shortage. Even compared to the PlayStation 3, the figures are staggering: the console, which was revolutionary at the time but incredibly expensive, is lagging 87% behind its ‘grandson!’
It’s also worth looking at Microsoft. The Xbox Series X and the Xbox Series S, already struggling with technical limitations (see Baldur’s Gate III…), are 10% behind the Xbox One’s results. Moreover, the Xbox One initially came with the mandatory Kinect, which meant paying more than the PlayStation 4. How did the two Xbox Series make a considerable gap already!? But compared to the Xbox 360, there is a 6% advantage, so it’s strange because the X360 was the only next-gen for a year…
During 2023, the Nintendo Switch continued to sell well in the US, with The Legend of Zelda: Tears of the Kingdom, released in May, playing a role. Last month, the Switch finally left behind the Nintendo Wii’s total US sales, just under 1 million units behind the Xbox 360’s sales. The PlayStation 2 might be impossible to catch, as the Switch would need to sell another 5 million units there, which is no easy task for a console that’s been on sale for six and a half years, and the big N isn’t going to cut its price.
Circana also highlighted the growing market for portable PCs, which will be discussed later today because of one of the devices that will be released soon.