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Sony To Strengthen Its Mobile Sector: New People From Zynga And Kabam

Sony is not only looking to muscle up its PlayStation PC division but also to expand into mobile.

 

MobileGamer.biz has reported that Sony has hired some former executives from two other mobile-focused companies. From Kabam, Kris Davis has come over to Sony to head PlayStation’s mobile business development as a senior director. And Oliver Courtemanche, formerly of Meta and Zynga, has now been appointed to head of mobile products at PlayStation.

In February, Sony’s chief financial officer Totoki Hiroki said the company plans to release mobile games and experiences based on PlayStation IP. This comment roughly follows what Sony Interactive Entertainment president and CEO Jim Ryan said in May 2021. At the time, Ryan said that they had “a vast catalogue of diverse first-party IP that can transition to smartphone gaming and complement our AAA games or live service games.

We have been thinking about how players enjoy our content and have had some early success experimenting with mobile games and apps to provide more choices to gamers. Mobile is just one of the areas we are exploring to reach millions of gamers beyond our platforms.” (The other area has since been confirmed to be the PC.)

Sony has already given the green light to go mobile with one of PS1’s iconic IPs, wipEout (they should probably make a new instalment for PlayStation 5, no…?), and Ryan told Axios that we’d see the first fruits of the company’s mobile push sooner than we think. He believes that PlayStation IPs shouldn’t be limited to desktop consoles only (and we’re already seeing that with the PC ports, so he is not far off from what the company is doing).

But then again, the company already tried something similar ten years ago…

Source: PSL

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